Thursday, April 22, 2010 | 5:30 PM to 7:00 PMAdvanced preview of the upcoming NOVA documentary "Mind Over Money," followed by a panel discussion.
About NOVA's "Mind Over Money"
In the aftermath of the worst financial crisis since the Great Depression, NOVA presents "Mind Over Money" — an entertaining and penetrating exploration of why mainstream economists failed to predict the Crash of 2008 and why we so often make irrational financial decisions. It’s a show that reveals surprising, hidden money drives in us all and explores controversial new arguments about the world of finance. Before the current crash, most Wall Street analysts believed that markets are “efficient” — that investors are reasonable and always operate in their own self-interest. Most of the time, these assumptions of classical economics work well enough. But in extreme situations, people panic and conventional theories collapse.
In the face of the recent crash, can a new science that aims to incorporate human psychology into finance - behavioral economics — do better? "Mind Over Money" will recreate some of the new field’s most compelling experiments. We’ll see how the brains and bodies of Wall Street traders respond as they buy and sell stocks. We’ll watch as an ingenious experiment reveals how too many spending choices and the way they’re framed can overwhelm consumers’ ability to make rational decisions. Through entertaining real-life scientific experiments, NOVA will show how mood, decision-making, and economic activity are all tightly interwoven. By delivering unexpected insights from leading analysts and powerful experiments, "Mind Over Money" will reveal the mysterious and surprising nature of the two most powerful forces on our planet: the human mind and money. NOVA’s "Mind Over Money" will premiere on Tuesday, April 27, at 8pm on Thirteen/WNET.
The advanced preview of “Mind Over Money” with be followed by a panel discussion featuring:
David Adler, Producer, “Mind Over Money”
Evan Hadingham, Senior Science Editor, NOVA
Myron Kandel (moderator), Founding Financial Editor, CNN
Jennifer Lerner, Ph.D., Professor of Public Policy and Management, Harvard Kennedy School; Director, Harvard Decision Science Laboratory
Howard Swartz, Executive Producer, NOVA
Program will be followed by a reception. Reservations required. Admission is free for students and Museum members, or $15 for non-members. For additional information, please contact Lindsay Seeger at 212-908-4110 or firstname.lastname@example.org.