"Mind Over Money" Screening and Panel Discussion

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$15.00

Thursday, April 22, 2010
05:30 PM to 07:00 PM

MUSEUM OF AMERICAN FINANCE
48 Wall Street
New York, NY 10005
Tel: 212.908.4110
Fax: 212.908.4601

Neuo-economics using fMRI technology

Join us for a pre-release screening of highlights from the upcoming NOVA documentary "Mind Over Money," followed by a panel discussion with behavioral economists featured in the film.

About NOVA's "Mind Over Money"
In the aftermath of the worst financial crisis since the Great Depression, NOVA presents "Mind Over Money" — an entertaining and penetrating exploration of why mainstream economists failed to predict the Crash of 2008 and why we so often make irrational financial decisions. It’s a show that reveals surprising, hidden money drives in us all and explores controversial new arguments about the world of finance. Before the current crash, most Wall Street analysts believed that markets are “efficient” — that investors are reasonable and always operate in their own self-interest. Most of the time, these assumptions of classical economics work well enough. But in extreme situations, people panic and conventional theories collapse.

In the face of the recent crash, can a new science that aims to incorporate human psychology into finance - behavioral economics — do better? "Mind Over Money" will recreate some of the new field’s most compelling experiments. We’ll see how the brains and bodies of Wall Street traders respond as they buy and sell stocks. We’ll watch as an ingenious experiment reveals how too many spending choices and the way they’re framed can overwhelm consumers’ ability to make rational decisions. Through entertaining real-life scientific experiments, NOVA will show how mood, decision-making, and economic activity are all tightly interwoven. By delivering unexpected insights from leading analysts and powerful experiments, "Mind Over Money" will reveal the mysterious and surprising nature of the two most powerful forces on our planet: the human mind and money. NOVA’s "Mind Over Money" will premier on Tuesday, April 27, at 8pm on WNET.

Screening and presentation will be followed by a reception. Reservations required. Admission is free for students and Museum members, or $15 for non-members. For additional information, please contact Lindsay Seeger at 212-908-4110 or lseeger@moaf.org.